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Wed, 4 Nov 2009 23:34:00 GMT
Wet-your-pants fun, part II
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Wed, 4 Nov 2009 23:34:00 GMT
Product Gallery for Nov. 4, 2009
Garnish Kits Available from Dress the Drink Dress the Drink offers kits of beverage and dessert garnishes designed to make it easy to create dramatic presentations. The Christmas Kit includes edible silver flakes, toasted coconut, metallic dusted
Wed, 4 Nov 2009 23:15:00 GMT
How Mayor Bloomberg Did As A Digital Campaigner
If you have a war chest of $16 billion to throw at TV and print advertising, you don’t need to mess around with piddly little banner ads, right? Well, while Mayor Bloomberg did indeed blitz New Yorkers with print mailers and TV ads, he didn’t exactly
Wed, 4 Nov 2009 23:14:00 GMT
@ Ad:tech: Theres No Competing With Free
With so much free content available online, traditional media companies are tying themselves in knots trying to find a way to translate their businesses to the web. There was a grudging consensus among one set of panelists at Ad:tech NY conference today
Wed, 4 Nov 2009 23:13:00 GMT
Get Ready To Hear About How Great Magazines Are For Advertising
With the magazine business hurting, Hearst, Time Inc. and Wenner Media are teaming up for a little self promotion. Mediaweek reports. It’s not clear exactly what sort of combined pitch the publishers are going to make, though it’s likely to revolve
Wed, 4 Nov 2009 23:12:00 GMT
To Serve Better Ads, Googles Social Platform Gets Nosier
Facebook has been the winner when it comes to getting big publishers to adopt its social platform, Facebook Connect; most recently it inked a news and ad-sharing deal with HuffPo, but Facebook Connect has been serving as CNN’s go-to social platform for
Wed, 4 Nov 2009 23:11:00 GMT
MSLO Online Revs Fall 9 Percent As Net Loss Widens; Expectations Rise For Q4
The pullback in advertising and consumer purchases resulted in a dismal quarter for Martha Stewart Living Omnimedia (NYSE: MSO), as revenues fell 25 percent, while its net loss widened by a factor of three, to $12 million, from last year’s Q3. MSLO
Wed, 4 Nov 2009 23:11:00 GMT
Digby acquires mobile software firm Movaya
Mobile commerce provider Digby announced the acquisition of mobile software company Movaya Wireless on November 4. Terms of the deal were not disclosed. Stanley Wang, Movaya co-founder and CTO, has joined Digby as VP of engineering. Phil Yerkes,
Wed, 4 Nov 2009 23:11:00 GMT
Kayak dives into TV and display campaign
Travel search engine Kayak debuted an integrated campaign this month in a move to build brand awareness. After doing research with TNS Media and finding that 68% of consumers that book travel online were not aware of Kayak, the travel brand decided to
Wed, 4 Nov 2009 23:09:00 GMT
Focus USA releases insurance list
AgencyAnalytics Banner Ads Blogging Campaigns Creative CRM And Database Data & Analytics Database Marketing & CRM direct mail Direct Mail & Postal Direct Response Television Email EMail Marketing Healthcare Interactive Marketing Internet
Wed, 4 Nov 2009 23:08:00 GMT
Alarms, Etc. Starts TV Ad Campaign
Lakeland, Fla. - Three-store retailer Alarms, Etc. is launching its first holiday TV ad campaign, despite 'the great recession.' The car stereo retailer will air nine TV commercials over 10 TV networks including one spot that takes aim at nationwide
Wed, 4 Nov 2009 23:06:00 GMT
TOPS AT SPAR HONOURS ORANJERIVIER WINE MAKERS
In a unique wine competition to celebrate the relationship between the country’s top wine retailer and a foremost winery, 39 wines from a total of 110 were recently entered into the finals of the Tops at Spar/Country Cellars and Oranjerivier Wine
Wed, 4 Nov 2009 22:57:00 GMT
Best Companies to Work for in Charlotte: Red Ventures Ranks 6th in 2009 --Online marketing and sales company honored for the second consecutive year by the Charlotte Business Journal
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Wed, 4 Nov 2009 22:55:00 GMT
IT WAS ALL GOOD FOOD AND WINE
Yes, it is now official. The Good Food & Wine Show is undoubtedly South Africas best food and wine show. The organisers were inundated with compliments form visitors, media and exhibitors that hailed the Show hosted at The Coca Cola Dome in Northgate
Wed, 4 Nov 2009 22:55:00 GMT
GOING, GOING, GONE.
Shrinkage is a big problem, however most retailers in South Africa seem to accept a maximum shrinkage of 2% of turnover. Considering how much money this can amount to, and the effect this may have on the bottom line, it is surprising how many retailers
Wed, 4 Nov 2009 22:54:00 GMT
BiddingForGood 's Travel Marketing Program Rapidly Scaling Top Brands
Delivers Customers, Leads, and Revenue to Hospitality Industry cMarket/BiddingForGood, the leading online auction platform connecting charity auctions, affluent consumers, and marketers, is receiving accolades from the travel industry for its online
Wed, 4 Nov 2009 22:53:00 GMT
BiddingForGood 's Travel Marketing Program Rapidly Scaling Top Brands
cMarket/BiddingForGood, the leading online auction platform connecting charity auctions, affluent consumers, and marketers, is receiving accolades from the travel industry for its online marketing program. The program turns charity auctions into a
Wed, 4 Nov 2009 22:53:00 GMT
Christmas is a time of opportunity
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Wed, 4 Nov 2009 22:49:00 GMT
Christmas comes early on TV
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Wed, 4 Nov 2009 22:49:00 GMT
The consumer's view
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Wed, 4 Nov 2009 22:49:00 GMT
How to be a big hitter when using Twitter
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Wed, 4 Nov 2009 22:49:00 GMT
How to avoid the pitfalls and make your stunt run and run
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Wed, 4 Nov 2009 22:49:00 GMT
Marketers will shape new face of high street banking
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Wed, 4 Nov 2009 22:48:00 GMT
Banking's shake-up creates opportunity
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Wed, 4 Nov 2009 22:48:00 GMT
Sheet Format Wobblers Make Your Marketing Easier
Applegate Directory Ltd Promoting the best of Industry, Technology & Manufacturing in the UK & Ireland Industry NewsAdd News Item Shelf edge wobbler arms are now available on sheets! Among all the point of sale fittings, wobbler arms are one of
Wed, 4 Nov 2009 22:45:00 GMT
Marketer jumps from Honda to Hyundai
Honda marketer Chris Brown, credited with being one of the architects of the revival in the brands marketing communications, is jumping ship to rival Hyundai Motors. Brown, currently head of European car marketing, is joining Hyundai in an as yet
Wed, 4 Nov 2009 22:42:00 GMT
Why Kellogg Is Ceasing Packaging Boasting 'Immunity'
Kellogg is discontinuing the packaging of its Cocoa Krispies cereals that claim to boost children’s immunity, the company announced today (Wednesday). The move comes after food industry critics brought the issue to the attention of the U.S. Food and
Wed, 4 Nov 2009 22:38:00 GMT
Jazz at Lincoln Center Taps the Orchard for Marketing and Distribution of New and Classic Recordings from its Vast Repertoire of Once-in-a-Lifetime Productions
Today, The Orchard (NASDAQ: ORCD), a full service media company specializing in the distribution of music and video entertainment, announced that it has been selected by for marketing, national physical distribution, and worldwide digital distribution of
Wed, 4 Nov 2009 22:37:00 GMT
Star Scientific Plans Worldwide Marketing and Sales of CigRx(TM) Nutraceutical in Partnership with inVentiv Health
PETERSBURG, Va., Nov. 4 /PRNewswire-FirstCall/ -- . (NASDAQ: STSI) announced today that the company plans to introduce the CigRx(TM) nutraceutical product developed by its subsidiary, Rock Creek Pharmaceuticals, for worldwide marketing and sales in
Wed, 4 Nov 2009 22:37:00 GMT
First Mercantile Adds Grant Boucek to National Sales Team
MEMPHIS, Tenn., Nov. 4 /PRNewswire/ -- Grant Boucek has joined First Mercantile's national sales team effective October 12, 2009, as regional sales director for its new Mid-South region. 'Grant brings a solid foundation of retirement plan experience to
Wed, 4 Nov 2009 22:36:00 GMT
